Cookie Policy

Last updated: 5 July 2026

This page explains how First Choice Jet Wash uses cookies and similar technologies on our website (firstchoicejetwash.co.uk).

What are cookies?

Cookies are small text files stored on your device when you visit a website. They help sites remember your preferences and understand how visitors use the site.

Cookies we use

Strictly necessary

These are required for the website to function. They store your cookie preference so we don't ask again on every page. No consent required for these under UK data protection law.

Analytics (require your consent)

We use Google Analytics 4 to understand how visitors use our website — which pages are viewed, which links are clicked, and roughly where visitors come from. This helps us improve the site.

Google Analytics sets cookies that expire after up to 2 years. It collects anonymised information including:

• Pages viewed and time spent on each page
• Approximate location (city level, derived from IP address)
• Device type, browser, and screen size
• How you arrived at our site (e.g. Google search, direct visit, Google Ads)

We do not collect names, email addresses, phone numbers, or any personally identifiable information through analytics cookies. Google's own privacy policy covers how they handle this data.

Advertising (require your consent)

We use Google Ads to advertise our services. If you arrive from a Google Ads click, cookies help us measure whether the ad led to a quote enquiry. You can opt out of personalised Google advertising via Google's My Ad Center.

Your consent

When you first visit our site, you'll see a banner asking whether you accept analytics and advertising cookies. You can accept, reject, or ignore the banner. Nothing is tracked until you click Accept.

Changing your preferences

To change your choice, click the button below. This will clear your saved preference and reload the page, and the banner will appear again.

Reset cookie preferences

Your rights

Under UK GDPR you have the right to:

• Access data we hold about you
• Request correction or deletion of your data
• Object to processing
• Lodge a complaint with the Information Commissioner's Office (ICO)

Contact

For any questions about this cookie policy or how we handle your data:

Email: info@firstchoicejetwash.co.uk
Phone: 020 3996 1629